Revolutionizing Calendar Design: Katsumi Tamura's "Town"

Winner of the Platinum A' Design Award, "Town" Transforms Calendars into Interactive Art

Launched in July 2013, "Town" is a testament to Tamura's commitment to practical design that also serves as room decor. The universal motif of a town, transcending age, sex, and borders, forms the core of this unique calendar design. Each component can be freely assembled, allowing users to create their own miniature towns. This interactive element adds a layer of personalization and fun that is often missing in traditional calendar designs.

But "Town" is more than just a calendar. It's a statement about the transformative power of quality design. As Tamura and his team, including designer Takahiro Sugawara and copywriter Toshiyuki Nagamatsu, believe, quality designs have the ability to modify space and influence the mindset of its users. They offer a comfort of seeing, holding, and using, imbued with an element of surprise that enriches the space they occupy.

The dimensions of the calendar, 210mm (H) x 297mm (W), make it a compact yet noticeable addition to any room. The design is light, yet it carries a significant impact. It's a testament to Tamura's design philosophy: Life with Design. This concept is all about creating products that are not just functional, but also enhance the quality of life through their aesthetic appeal and innovative features.

"Town" has been recognized for its innovative design and contribution to art and design. It was awarded the Platinum A' Design Award in the Graphics, Illustration, and Visual Communication Design category in 2014. This prestigious award recognizes world-class, exceptional, and highly innovative designs that showcase unmatched professionalism and contribute to societal wellbeing. It's an accolade reserved for designs that define the aesthetics of an era, pushing the boundaries of art, science, design, and technology to make the world a better place.

With "Town," Katsumi Tamura has not just designed a calendar. He has reimagined what a calendar can be, transforming it into a piece of interactive art that brings joy, creativity, and a sense of wonder into everyday life.